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Creative Writing

We capture the essence of your brand to motivate your target market to choose your products and/or services.

Petra Vandecasteele of Connect Communications (CoCo) has an extensive expertise in capturing the essence of her subject and creating an inspiring reading experience.

She writes for corporates, agencies, hospitality, magazines and artists, and has written two books that were published in 2008 and 2009.

She mostly enjoys creative writing that is story-driven and educational. Her forte is to popularise the complex aspects of your business so that the general public can relate to what you have on offer, and to write in an engaging style to pull in your target market.

Her speciality is lifestyle, environment, conservation, tourism and travel, and she loves turning seemingly lifeless subjects into dynamic and motivating content.